Thursday, April 19, 2012

Guest Blogging and Press Releases as Tactics to Increase Traffic.

Do you know who has some of the best content out there on the affairs of society? You do!

Guest blogging and press releases can help drive more traffic as well as increase rankings on search engines, as long as you do it the right way. What is right way? Having quality and original information.

As part of operating your business, you have access to unique information about the sectors you service and the challenges your constituents face. This quality and original content is perfect to package into a short article to appear on blogs or on a press release.

The internet, last I checked, is still made up of people – and we appreciate content that is informative. Good content will be read, linked (which helps in SEO), clicked on (traffic) and serve a branding affect (authoritative).

As you put together your content, make sure you don’t get “spammy” with it. People don’t like it, and search engines like Google certainly don’t either. So no excessive links in your articles or press releases, and while tooting your own horn is OK, don’t get too excessive with it either where the content is overwhelmed by self-congratulations. Also, be careful about “over optimizing” your articles or press releases by trying to stick a bunch of keywords in there – Google especially seems to frown up on it. And by frown, I mean that they will severely penalize you for it.

OK, so you have content and it’s not spammy, now you want to know where you can share this wonderful content. Here are a couple links that go more in depth with best practices as well as places where you can start:

http://www.seomoz.org/blog/guest-blogging-strategies-whiteboard-friday - in depth guest blogging strategies.

http://www.searchengineoptimizationjournal.com/2011/05/12/tips-press-release-seo/ - tips on Press Releases

21 comments:

  1. Valuable information and excellent design you got here! I would like to thank you for sharing your thoughts and time into the stuff you post!! Thumbs up

    Facebook Marketing Services

    ReplyDelete
  2. Thanks for taking the time to discuss this, I feel strongly about it and love learning more on this topic. If possible, as you gain expertise, would you mind updating your blog with more information? It is extremely helpful for me.

    Dedicated Cloud Server
    Domain Name Registration

    ReplyDelete
  3. thanks for sharing about the wonderful article of how to get traffic using SEO. its really valuable information. keep sharing.
    SEO Training in Chennai

    ReplyDelete
  4. very informative blog. Helps to gain knowledge about new concepts and techniques. Thanks for posting information in this blog
    SEO Training in Chennai

    ReplyDelete
  5. I am so grateful to find your particular post. I have bookmarked this website and I will keep visiting you for further such interesting posts. Finance Assignments Help

    ReplyDelete
  6. I decided to start my own business, but for the start I needed some capital that I didn’t have and I decided to risk what it was and play in the casino since it wasn’t in the city online. Of all the sites, only this one with a lot of positive commatories. smart casino slot games The first two weeks I had no luck, I tried everything and the slots and gaming atoms, but after that I was in pleasant surprise and you know that now I’m doing my most favorite thing

    ReplyDelete
  7. This comment has been removed by the author.

    ReplyDelete
  8. Thanks to my sister for advising this online casino. if you play carefully then luck is on your side abalden play casino games the main thing is not to overestimate their capabilitiesThanks to my sister for advising this online casino. if you play carefully then luck is on your side abalden play casino games the main thing is not to overestimate their capabilities

    ReplyDelete
  9. Thanks for the great post on your blog, it really gives me an insight on this topic.
    best seo agencie in lahore

    ReplyDelete
  10. I'm certainly very happy to read this blog site posts which carries plenty of helpful data, thanks for providing such information.
    Mississauga Web-Design

    ReplyDelete
  11. Wow, cool post. I'd like to write like this too - taking time and real hard work to make a great article... but I put things off too much and never seem to get started. Thanks though. บาคาร่า

    ReplyDelete
  12. Thanks for the blog loaded with so many information. Stopping by your blog helped me to get what I was looking for. situs judi online

    ReplyDelete
  13. You have outdone yourself this time. It is probably the best, most short step by step guide that I have ever seen. Mataqq

    ReplyDelete
  14. I read your post and got it quite informative. I couldn't find any knowledge on this matter prior to. I would like to thank you for sharing this article here. san Antonio SEO company

    ReplyDelete
  15. So the people who are fostering a site or as of now have one site and wish to make more well known by and large ponder arriving at the first spot on the list for search of locales. https://www.sandeepmehta.co.in/affordable-seo-services-delhi/

    ReplyDelete
  16. Are you still trying to figure out where to best site to buy instagram followers ukin the UK? After a whole week and a great many hours online searching, I've finally found an exclusive range of tiktok followers in the UK. Travelling to the Far East over Christmas and looking for some really cool festive gift ideas, I quickly realised that all the stores there were either out of stock or had very expensive prices. So where to go?

    ReplyDelete
  17. This comment has been removed by the author.

    ReplyDelete
  18. Ik heb dit bericht gelezen, je bericht, zo leuk en zeer informatief bericht, bedankt voor het delen van dit bericht. online marketing bedrijf

    ReplyDelete
  19. Just loved the article and the way it is written. Keep up the good work.
    Reference: https://proweb365.com/website-design/

    ReplyDelete